🌍 Say Hello to the Ultimate Eco Wash Bag – Just in Time for Plastic Free July 💧♻️

This Plastic Free July, we’re bringing you something beautifully planet-kind and impossibly practical. Meet the brand-new Eco-Friendly Wash Bag from Noughty  - a limited-edition launch designed to help you cut waste, reduce plastic reliance, and travel consciously in style. 💚 

Crafted from 100% upcycled fabric and handmade by the powerhouse women at Bluemadegreen in Kerala, India, this beauty isn’t just for your haircare essentials - it’s a statement in sustainability. And when you choose one, you're not just elevating your routine - you’re supporting female-led craftsmanship and keeping the conversation going on plastic pollution with our partners at CleanHub. 

Let’s unzip the story behind your next guilt-free beauty buy… 

♻️ Why We Created the Eco Wash Bag 

At Noughty, we believe that what holds your products should reflect your values too. So, we funded this project upfront because we knew it mattered - to us, to you, and to the incredible women who helped bring it to life. 

This cosmetic wash bag is made entirely from textile waste  - no new fabrics, no landfill guilt, and absolutely zero compromise on function or flair. It’s a spacious, durable, and totally unique way to store your favourite haircare and beauty bits, all while embracing a circular lifestyle. 

Sustainability doesn’t stop with formulas -  it travels with you. 

👩🔧 Meet the Women Behind the Bag: Bluemadegreen 

Remember our best-selling zero waste scrunchies? Yep -  they were handmade by the same incredible team at Bluemadegreen, a female-founded upcycling studio on a mission to turn fashion waste into functional art. 

Founded by designer Ratna Prabha Rajkumar, Bluemadegreen empowers local women through sustainable employment while transforming discarded fabrics into beautiful, reusable products like: 

From old denim to sari silk, every scrap is sorted, cleaned, and reworked by hand. The result? A one-of-a-kind cosmetic bag that’s chic, ethical, and entirely waste-free. 

🌊 Working with CleanHub: Cosmetic Bags with a Bigger Impact 

While this project primarily tackles textile waste, we’re continuing our valued partnership with CleanHub  -  global leaders in fighting plastic pollution. 

Each purchase helps us amplify the conversation around plastic overconsumption and supports CleanHub’s mission to intercept plastic waste in high-risk coastal areas before it enters our oceans. 

So when you carry a Noughty Eco Wash Bag, you’re not just cutting plastic at home - you’re contributing to global solutions, too. 

💧 What Makes the Noughty Eco Wash Bag So Special? 

Let’s unpack the details: 

🛒 Where to Get Yours 

The Eco-Friendly Wash Bag is available exclusively at Upcycled Cosmetic Bags – Handmade & Upcycled | Noughty x Cleanhub UK. Perfect for yourself or as a conscious gift, this limited-edition cosmetic bag is the ultimate planet-positive travel companion. 

💚 Ready to Pack with Purpose? 

If you’re looking to: 

…this wash bag was made for you. For the Green Queens who care as much about their values as their skincare -  it’s time to bag something better. 

👉 Shop the Eco Wash Bag Now